arena Expedites Time-to-Market with Centric PLM for Swimwear Innovation

Swimwear brand arena accelerates time-to-market and empowers product innovation, cross-departmental collaboration and sustainability efforts with Centric PLM.

“ Ten [or even] eight years ago, we were not able to bring new textile products to the market in less than 18 months. Today, we can run capsule collections, flash collections, in a matter of 6 months, sometimes even in 3 months. ” — Giuseppe Musciacchio, Deputy CEO

Challenges

Difficult to manage 10,000 different SKUs
Unable to launch new products in less than 18 months
Hard to develop 1,000 products each season in each category
Trouble staying ahead of new trends
Cumbersome management of information across platforms

Results

Release capsule collections in 3-6 months
Stay on top of trends with speedier time to market
One source of truth for all departments
Less margin for errors
Fast integration with ERP and PIM
Easy management of sustainability certifications

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